Short 3 Months Course in Digital Sales Training Course in Kenya
Short Sales Course on how to sell effectively & to close sales.
Inceptor Institute has introduced a course in Digital Sales Training, a program that equips learners with effective sales skills and closing leads to a sale. This course can be taken by an individual or a team of staff that will equip them with capacity building skills to empower and boost staff performance, synergy, and workplace cohesion. Over the years in the technology industry, Inceptor recognizes that there is indeed a high demand of skilled sales professionals to drive sales of a company to the next level.
Digital Marketing has grown tremendously. That also calls for Digital Sales Professionals to drive sales to the growing number of customer. Digital Sales is an exciting and dynamic profession, yet it is one of the most underrated and misunderstood, at least in recent years. The new generation of sales professionals are highly trained and groomed, with the characteristics of honesty, trustworthiness, and competence. Broadly defined, today’s top salespeople are in the business of identifying needs and persuading potential customers to respond favorably to an idea that will result in mutual satisfaction for both the buyer and the seller.
Course Details
- Short Course Duration: 3 Months
- Cost: Ksh 60,000
- Course Timing: We have flexible daytime Morning, Afternoon & Evening Sessions (7am-9am, 9am-12pm, 2pm-5pm, 5.30pm- 7.30pm) and weekend classes.
CDACC Program( Distributed Sales Certificate Level 3)
The course is assessed both internally and externally. Internal assessment is continuous and conducted by trainers, while external assessment is performed by assessors appointed by TVET CDACC. Successful completion results in a national certificate of competency then issued by TVET CDACC in conjunction with Inceptor Institute of Technology.tion. An individual enrolled in one of the core units of learning will undergo 2 weeks industrial attachment.
Find out More on the CDACC Certificate Program Here!!
Digital Sales Training program course Description
This is 100% practical training that is conducted on real business set-up. In this course, you will learn how to sell effectively both online and physically. This course is designed to inspire and train sales people to consistently perform at optimum levels and thus maximize their potential.
Course Overview
Sales Training modules
- Understanding Sales
- Digital Sales
- Closing Sales (Practical)
Course Content
MODULE #1: Understanding Sales
- Understand a Problem-Solution paradox: helping other people get what they want gives us more of what we want.
- Understand human behavior
Coverage
- What is selling?
- Who are you selling to?
- The buyer experience
- What buyers want
- The sales process
Preparation
- Preparing for a sales interaction
- Mental
- Physical
Opening the sales relationship/sales meeting
- What potential customers are thinking
- Judging first impressions
- Creating positive first impressions
- Building rapport and creating interest and impact
- Earning the right
- Practise
Listening skills
- Barriers to listening
- Active listening
- Listening and rapport-building practice
Questioning skills
- Types of questions
- Questioning funnel
- Summarising
Understanding and identifying needs and opportunities
- Qualification part one
- Suspect/prospect/client
- Developing qualification questions
Recognising buying processes
- Qualification part two
- Developing a competitive edge
- Application to your customers
Putting consultative selling into practice
- Stepping into the shoes of the buyer
- Practising a first meeting
Introducing solutions
- Speaking the customer’s language
- Features and Benefits
- Benefit cycle
- Application
Handling objections and concerns
- Typical objections and concerns
- Objection-handling model
- Practice
- The price objection
First meeting practice – including objections
- Gaining commitment
- Checking
- Small C and big C
- Buying signals
Applying the learning and next steps
- Review of learning, current skills and action planning
- Final questions
- Course feedback
MODULE # 2: Digital Sales
- Identifying Quality Leads
- Website management
- Online sales platforms
- Social Media Sales
- Emails Sales
- Making Effective Phone calls
MODULE #3: Closing Sales
- Science of Persuasion
- Handling objects, fears and concerns
- Closing the Deal
- Practical Exercise
Please visit our offices to complete for admission for the Ongoing INTAKE.
We are open for Enquiries on (254) 0728456781 or in our offices located in Nairobi, Hazina Towers, 18th floor, Utalii Lane, opposite Anniversary Towers.
Course Features
- Lectures 0
- Quizzes 0
- Duration 12 weeks
- Skill level All levels
- Language English
- Students 0
- Assessments Yes
Features
- Flexible daytime Morning, Afternoon & Evening Sessions including Weekend Classes.
- Training Model: 100% Practical
- Physical and Online Training
